Campaigns
Brief once, set a goal and a budget type, and reuse the same campaign across every influencer who joins — instead of negotiating and briefing each creator separately.
A campaign is the unit of work in Amplibee: what you're promoting, the goal (GitHub stars, sign-ups, downloads, awareness, or traffic), a budget type (paid, product-only, or revenue-share, depending on what you offer), and the generated or hand-written brief influencers see when they discover it.
Once a campaign is live, any influencer in the network whose niche matches can apply or join, pick up the brief, adapt it in their own voice, and post. You don't re-brief each one individually — the campaign is the single source of truth every participant works from.
You can run more than one campaign at a time — a GitHub-stars campaign for a repo and a separate sign-ups campaign for the product built on it, each with its own goal, brief, and tracked links. See pricing for plan limits on active campaigns.
Frequently asked questions
What's the difference between a campaign and just messaging influencers directly?
A campaign is a saved brief and goal that any matching influencer in the network can discover and join on their own — you're not negotiating and re-briefing each creator individually.
Can I run more than one campaign at once?
Yes, depending on your plan — for example a GitHub-stars campaign for a repo and a separate sign-ups campaign for the product it powers, each with its own goal and brief.
What goals can a campaign target?
GitHub stars, sign-ups, downloads, awareness, or traffic. The goal shapes both the AI-generated talking points and what the tracked links measure.
Do all influencers on a campaign see the same brief?
They see the same starting brief, but each adapts it into their own voice before posting — the brief is a shared starting point, not a script everyone repeats verbatim.
Related features
View all features
Feature
Review every deliverable
Every submitted post, video, or story is reviewed before it counts toward a campaign — genuine engagement only, never bots, never fake followers, never manipulated numbers.
Feature
Campaign brief generator
Describe your product, app, or GitHub repo and the goal you're chasing. Amplibee drafts suggested talking points and captions per channel that a real influencer can adapt in their own voice — never a script.
Read our blogs
View all posts
Marketing
Why Fake Engagement Kills Your Launch (and What to Do Instead)
Bought followers, vote manipulation, and bot engagement get detected, erode trust, and trigger algorithmic penalties. Here's what genuine influencer marketing does differently.
Growth
How to Get Genuine GitHub Stars Through Influencer Marketing (Not Bots)
Bought stars get purged and erode trust the moment anyone checks. Here's the real playbook for earning GitHub stars that actually mean something.