Blog

Each post answers its questions first, then gives the detail. Every one is dated.

Blog

Where to list a new SaaS

Which directories and communities are worth an hour of a founder's time, and how to fill in each listing.

Blog

How to get ChatGPT to recommend your product

How ChatGPT decides which products to recommend, and five steps that make yours more likely to be named: crawler access, a clear page, listings, mentions and answers to buyer questions.

Blog

What an OG image is

The OG image is the picture that appears when someone shares your link. What size it should be, which tags to set, and how to test it.

Blog

Technical SEO basics for a new site

The titles, descriptions, sitemap, robots.txt, structured data and speed targets that a new product site should have before launch.

Blog

A content plan for X, LinkedIn, Facebook and Product Hunt

What a new product should post on X, LinkedIn, Facebook and Product Hunt, how often, and how to plan it so the posts keep going after launch day.